A differentiating positioning
Thanks to its presence in niche markets, Arjowiggins has developed a papermaking expertise that is unequalled in the industry, especially through its innovation policy. It is positioned on the segment of top quality, high value added paper, and has a portfolio of over 50 brands that are renowned and recognized in the market.
Arjowiggins is not a traditional paper producer: it integrates the very latest technological advances in all its supports to offer its customers original solutions meeting their needs. Arjowiggins is a real pioneer in eco-friendly paper and integrating security solutions into paper. With the Greenfield plant, which produces a high quality, extra-white, FSC ® (Forest Stewardship Council) certified, recycled pulp, it is the largest integrated group to offer premium, 100% recycled pulp.
Another Arjowiggins specificity is to derive more than 70% of its sales from specialty products, for which the premium price compared to standard coated paper reflects the high technical and eco-friendly value added of the products.